COPY AND PASTE
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Summit reported Tuesday that the DVD of the second installment in the "Twilight" saga sold more than 4 million units in its first weekend, surpassing the 3.8 million opening-weekend sales that the first "Twilight" racked up in 2009. That film went on to become the top-selling DVD of the year with 9.2 million units sold.
Director Chris Weitz and many of the "Moon" cast members fanned out across the country for appearances at " 'New Moon' at Midnight" events.
"The ground we have broken with in-store partnerships and the availability of this title has been a positive influence on the retail DVD business," Summit president of home entertainment Steve Nickerson said.
"Moon," released in November, has grossed more than $705 million in theaters worldwide. "Eclipse," the third installment in the series, hits the big screen in North America on June 30. 'New Moon' DVD flying off shelvesOver 4 million sold in first weekend, surpassing 'Twilight' bowBy Gregg Kilday
March 23, 2010, 06:20 PM ET
"Twilight" fans didn't show up en masse for recent new movies starring Robert Pattinson and Kristen Stewart, but they snapped up plenty of copies of "The Twilight Saga: New Moon" DVD when it went on sale at 12:01 a.m. Saturday.
Summit reported Tuesday that the DVD of the second installment in the "Twilight" saga sold more than 4 million units in its first weekend, surpassing the 3.8 million opening-weekend sales that the first "Twilight" racked up in 2009. That film went on to become the top-selling DVD of the year with 9.2 million units sold.
Director Chris Weitz and many of the "Moon" cast members fanned out across the country for appearances at " 'New Moon' at Midnight" events.
"The ground we have broken with in-store partnerships and the availability of this title has been a positive influence on the retail DVD business," Summit president of home entertainment Steve Nickerson said.
"Moon," released in November, has grossed more than $705 million in theaters worldwide. "Eclipse," the third installment in the series, hits the big screen in North America on June 30.
FROM HOLLYWOOD REPORTER
1 comment:
"Twilight never die"
I very love it.
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